I am becoming a brand.
For the last 2 years I’ve been immersed in social media through other brands and I have developed clients of my own. So far they’ve known me as Carla Bobka.
I have a corp name, set up on the fly over a year ago, incorporated and everything (thanks Superman). All of 7 minutes went into the name for incorporation purposes. Honestly it stinks, so I’m not using it except for tax (and healthcare) purposes.
So I’ve picked a name and a logo and printed business cards. The name and logo are intended to represent my who I am and what I bring to clients. Of course the reputation for that has existed for a long time. Becoming a brand really means wrapping that reputation is visual imagery. I want it to conjure: colorful, conversationalist, interesting, giver, fashionable, full of energy with knowledge to share; and make you smile. If you asked my friends they would also say it should include “well accessorized.”
Are you ready?
Here it is: SocialPie
SocialPie helps businesses put the right pieces of social media to work growing their business. I help them figure out which pieces work with their goals, and how to implement. Small and mid-size businesses are my specialty. I’m really good at relating social media examples that people connect to their own business. I have a talent for explanation.
People have never really known how to begin working with me, so I’ve added a page to the blog (top header.)
SocialPie doesn’t roll off my lips yet, I’m still getting used to it. Let me know what you think.