Dan Zarella is a social media data junkie and wizard. Last summer I was on a webinar he led looking at Twitter post habits. He went over his analysis of tweets summarizing what works and what doesn’t. The insights were fascinating and helpful. If my stat prof in college had been as interesting I might actually be a statistician now.
Now he’s done it for Facebook. In fact, he’s publishing a book about it called Facebook Marketing Book.
Here’s an infographic he put together on characteristics of shareable Facebook posts. It summarizes best post times, frequency, most shared words and least shared. AllFacebook also published the info and added their own experience.
What’s your experience been like – same or different?