Relationships Drive Business

Strengthening Customer Engagement to Propel Your Business

Eat Chicken, Don’t be One August 5, 2011

Filed under: Learnings,School — Carla Bobka @ 1:41 pm
Tags: , , ,

 

After 2 years of talking to people about their business and social media, the number 1 reason people don’t get started is fear. What are they scared of? Bad stuff. Bad stuff being said about them.

 

I get it, no one enjoys hearing criticism or harsh comments. I sure don’t like it. And that doesn’t mean it’s healthy or helpful to avoid it.

 

So, Laurie Bick and I have joined forces to do a seminar on dealing with negative posts. It’s called “Walking the Minefield.”  Laurie is a marketing communications consultant. She’s worked with companies like DuPont and Corning Glass. We’ve been working on a couple projects the last few months, and have developed a series of workshops based on things clients have been struggling with.

 

The goal of “Walking the Minefield” is to help people develop a plan for responding. When you’re armed with a plan, it’s a bit easier to stay calm and control knee-jerk reactions.

 

The session is next week, Friday August 12, 9:00 – 10:30 am. It is an in-person session at Brandywine Executive Center in Wilmington, DE. All the details are here on the registration page.

 

There are 6 sessions in the series. You can find the session descriptions here. If you or someone you know is struggling to get your head around social media take a look. We hope you’ll join us.

 

 

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